Buying A Vacation Rental Website Template?

7 Reasons Never To Buy Vacation Rental Website Templates

If you’ve been considering designing a vacation rentals website using a template, I urge you to first consider the problems vacation rental owners face when using templates.

In fact we have just redesigned a website for a vacation rental owner who was using a template and realized it did not meet their needs after many failed attempts to make things work. The owners wanted to make adjustments to the template but just couldn’t and they ended up designing their own vacation rental website after going around in circles.

You can see the old site here where the client used a template previously www.star-lake-manor.co.uk

Here is the new design we created here www.villamarketers.com/starlake

Big difference right?

I’m sure you can see the big difference between the two presentations and the image they portray. In this blog I would hope to save you from losing money, time and help you avoid aggravation. Learn from other owners and the professionals; design a website now that will meet your needs for today and tomorrow.

I have included in this post “7 Reasons Never To Buy Vacation Rental Website Templates”. Review the list and you decide if it’s the right choice for your vacation rental business.

1) You’ll Need To Do Some Website Customization Anyway. Vacation rental website templates don’t usually come out the box ready to go. There are several modifications that you’ll need to make, assuming of course, you know how to code a website in HTML or PHP. If not then you’ve got to hire and pay a website designer to help you anyhow.

2) Your Vacation Rental Isn’t Unique In Anyway. Your vacation rentals website says a lot about you and your brand. Everyone in business has a brand. Even if their brand is a knock off product with a white no frills label, it’s just called the “cheap” brand.

In the online world every owner’s goal is to make their vacation property stand out above the rest. Especially when you consider a traveler will search several websites before making their decision. It is important that your property’s website is not drowned out in the sea of rentals found in the online market.

You’re much better off creating a website designed from scratch that will capture the look of your brand and the eye of your renters.

3) Vacation Rental Templates Often Have Restrictions
Website templates are often very difficult to tailor for your specific needs especially for vacation rentals. You may want to have automatic booking software on your site or maybe a special calendar or even review section. You’ll find it difficult to implement some of these tools you’ll want to have on your site because of design and coding restrictions. You’ll also need to consider there are usually licensing agreements enforced by the designer of the template that will govern your rights to use “your” vacation rentals website. You don’t want these restraints on your business do you?

4) Your Message Is Compromised. I want you to picture a box, now you have the idea of a template. The box has distinct parameters and restrictions if you want to go outside that box you can’t. These restrictions force you to compromise your website’s design. When using a vacation rental template for your site you’ll never get it to look exactly the way you want it. You just don’t get that custom look that gives a rental business the edge it needs in this competitive market. With a custom designed website for your vacation rental you get to deliver your message of relaxation, tranquility, value or luxury much more effectively.

5) Others Are Using The Same Website Template. The purpose for a designer to build and design a template is to sell that one template as many times as possible and make as much money as they can. This also means that hundreds or even thousands of other owners and businesses are also downloading that same template. What will your rental prospects think when they see you have the same website as another owner or business? This can even raise some red flags unnecessarily in the eyes of the weary renter.

6) Most Vacation Rental Website Templates Are Terrible For SEO. This really should’ve been number one because if your vacation rental website performs poorly in search engines like Google its costing you in rentals. The fact is most templates aren’t developed with SEO in mind. A designer and an SEO professional perform two completely different roles and designers of templates usually aren’t familiar with even basic SEO practices. Many templates make it hard for Googles search spiders to search and reference the website because of the coding.

7) Vacation Rental Website Templates Use Clunky Coding
Another reason you should avoid building a vacation rental website with a template is clunky code. Often times the code is bulky coding with errors and bad structure. All of these errors and coding issues leave behind a “foot print” for the search engines. These search engines can easily identify all the websites that are using the code. Here is where it can really hurt you; if those other websites that use the same template as yours are in the “bad neighborhoods” (as Google calls them) or if they are in other questionable businesses. It is very possible that your site can be bundled along with those bad websites and your site can be ranked lower than you ought to be.

This clunky coding will also make your vacation rental website load much slower. This is just annoying for your website visitors; this will also affect your websites search engine rankings. Google consider the load time of your website important for the user experience and therefore this has a big impact in your page rank and results.

It is also important you find a good, reliable, professional and reasonable web design firm to help you. Villa Marketers specializes in vacation rental website design and marketing services. We know how to design a vacation rental website to fit your needs and convert lookers into bookers. No more wasted time and effort!

Contact us today our website design packages are very powerful and reasonable.

Villa Marketers
Vacation Rental Marketing Experts

407-749-8159

http://www.villamarketers.com

Vacation Rental Website Design Promotion

If you’ve been thinking about getting your own vacation rental website designed now is your chance to take advantage of an extraordinary website special from Villa Marketers.

For the month of September Villa Marketers is offering a custom professional vacation rental website design for only 499 normally 799 (no templates). We will help you design a vacation rental website with a tailored presentation designed specifically for your property or resort.

Remember having a professional vacation rental website is vital to your online marketing success.

We will help you create and develop a website that will wow your visitors and earn more bookings. Our websites are search engine friendly and use the newest technologies.

You’ve heard of our website design services now is the opportunity to take advantage of this never seen before offer.

This promotion is only for a limited time, so contact us today to get a professional vacation rental website working for you. We are ready to help you increase your exposure and maximize your rental returns.

There are only 10 slots open for this offer. This website promotion is only available to the first 10 customers who respond to this ad or till the end of the month whichever comes first.

Hurry and get the vacation rental marketing experts working for your investment property today.

Vacation Rental Website & Marketing Professionals

Villa Marketers

Contact Us Now 407-749-8159

www.villamarketers.com

Vacation Rental Marketing Secrets No One Will Tell You

Vacation Rental Marketing Secrets

Vacation Rental Marketing Secrets No One Will Tell You!

What if you could learn a way to make more bookings for your vacation rental business for less than the price of a tank of gas? What if you could launch a vacation rental marketing strategy to help you make thousands in extra rentals? Would you do it?

For less than the price of an oil change you can tune up your vacation rental marketing campaign and earn more income and raise your profits.  We have now sold over 400 copies and expect this number to continue to rise as more vacation rental owners become aware of such an invaluable vacation rental marketing resource.  Vacation rental owners are beginning to understand the importance of marketing vacation rentals online. The ones who have already are gaining a lead on their competition.

Online vacation rental marketing has changed. You need more than just a listing on a vacation rental website to be successful in your vacation rental business these days. Learn how to reduce cost and maximize profits when booking your vacation rental on the Internet.

Below I have included some information about the new vacation rental marketing book everyone is talking about. It is hard to find good marketing material that you can trust, now Jay William has written a hand book for every vacation rental business owner. Remember your vacation rental is not just a place to rent, its a business. You should learn how to market your vacation rental like a professional business.

Many smart and savvy vacation rental investors have already purchased this book to help them understand the vacation rental market and marketing like a pro. Have a sneak peek at whats inside.

• 
  9 ways to create synergy with your property manager.
• Best 9 players to have on your team, so you can win the game.
• The one principle to always consider if you want to run a successful rental business.
• 5 key elements to a successful online holiday-home marketing plan.
• One question every rental owner should know. How much to spend on marketing?
• The 10 keys to kill your competition using keywords.
• How to get a FREE $75 advertising credit for search engine marketing.
• Top 18 Tips to Dominate the Internet using your domain name.
• 1 well known way to outrank your competitor on Google that most home owners ignore.
• 18 video marketing tips to make your video go viral and make competitors sick.
• 25 website design strategies, just 2 can increase inquires by 80%.
• A FREE trick to make your rental website compatible for mobile devices.
• One tip to increase rental sales and reduce your cancellations.
• Uncover how to speak to a renter’s subconscious and get them to book without saying a word.
• Revealed S.E.O. trade secrets worth their weight in gold (search engine optimization).
• A Powerful tool to EXPLODE your rental marketing and cut the time to post ads by 72%.
• A dirt cheap way to showcase your listing for 1 penny per day.
• Want to attract Canadian renters, eh? A single step to reach 1 out of 3 Canadians FREE.
• How to conquer Craigslist and quadruple your rental exposure in half the time.
• Get a second listing on Google and make it easier for renters to find you.
• One FREE site your home is probably not on but should be.
• How to get your place booked using Facebook.
• Twitters top tips turning tweets to profits.
• 2 vacation rental listings for $0 dollars both done in 10 minutes.
• 6 ways to neutralize negative reviews on any website.
• 12 simple do’s and don’ts of Social marketing guaranteed to work.
• One creative way to get travelers to willing help you with your social marketing.
• Advertise on 32 social networks in less than 60 seconds.
• How to turn weak seasons into peak seasons.
• 13 ideas to use the compelling power of FREE in your rental marketing.
• New ways to use old school business cards to impact your advertising offline AND online.
• 30 tips to answer your inquiries better and close more bookings.
• 13 furnishing techniques to make your property much more marketable.
• FREE tool to communicate with up to 2,000.00 renters 6 times a month.
• Discover a source of bookings many holiday home owners never really consider.
• 11 things to maintain that will attract and appeal to investors, just in case you ever sell.
• Over 100 professional sales techniques exposed to make more renters say YES!
• And many, many more secrets and free resources inside.
• BUY YOUR BOOK AND GET IT TODAY!

BUY IT HERE NOW

• Go Here http://www.vacationrentalmarketingsecrets.com

Vacation Rental Marketing Book Buy It Today

Have A Vacation Rental Website?

Free Vacation Rental Websites The Only Free Cheese In The Mousetrap

Free Vacation Rental Website Design Templates

If you haven’t thought to design a vacation rental website to help get rentals for yourself then, you’re missing out on everything. I encourage you to build a vacation rental website in order for your holiday guests to find you online .

Your property manager has a website for their rental company, right?

This is how they generate most of their bookings isn’t it?

If you know vacation rental bookings are happening online why haven’t you taken the necessary steps to design a professional website for your own vacation property.

Considering Designing A Vacation Rental Website?
Once you’ve decided to join other vacation rental owners advertising their vacation rentals on the web with a property website, you’ll need to know where you should begin. You may be tempted to take the easy way out but the ” easy out” may not be what you expected. You also may be tempted to take the cheapest way out but don’t the cheapest things in life usually wind up costing more?
Free Vacation Rental Website Design Templates

Free Vacation Rental Website Design Services

You may want to consider designing a free vacation rental website for your property. Is this your easy out? Review all of these website options and you chose how to build your site.

We will now go through several options available on the web to build a free vacation rental website. Before designing a free site ask yourself this question do you think that real businesses who are making real money on the internet are using a free service to design their website? Of course they aren’t. In business you only get back what you put into it and if your putting nothing into your vacation rental business what do you think you’ll get back from your efforts? Your vacation rentals website is a gold mine for your vacation rentals bookings just waiting to be tapped into by you. Your vacation rental website can bring you EXTREME profits for your vacation rental if you set it up right.

So here are your options for designing a vacation rental website.

Build a Free Vacation Rental Site Yourself With a Template.

If you’re daring enough you may decide to build your own website using a free vacation rental template. Well, the truth is most templates aren’t free but can be purchased pretty cheap. You’re able to download these templates that are basically pre-designed websites you can plug in your content and photos. If you go this route you can build your vacation rental site online without hiring a website designer, that’s a brilliant idea isn’t it?

Another truth is that your vacation rentals template has to be altered to fit your needs and will require some customization anyway. These vacation rental templates are not turn-key and ready for your use straight away. You’ll need to make modifications and design adjustments but that’s no problem, you know about website coding, right? If you don’t you’ll need to hire a web designer anyway, so much for free.

Of course you have the option for a free vacation rental website service. What you’ll find is that many of these sites offer a “free trial” and therefore advertise a “free vacation rental website” online. After you’ve taken the time to upload all your photographs, text and content you learn that vacation rental website services like these have a monthly cost to maintain and operate.

Now here is an option that sounds promising for building your rental website, right?

One big problem with this website option is that the site never is yours! If you don’t pay for one month of service your website disappears from the site of your travelers. That’s a real big problem!

Your vacation rentals website is your storefront and after you’ve developed your customers you’ll never want to close it down. When you run your rental business using a third party vacation rental software like this you could lose power over your investment business, should your needs change and want to move in another direction in the future. This can be a real drag for your rental business.

You also have another option that has been emerging online. This is a

” Free Vacation Rental Website”

offer too. They advertise their vacation rental website development services to you as being free however it is far from free! In fact this is the most expensive option for your rental website design! These vacation rental websites offer software that can build your website template for you. They try to make it simple and easy to use so you’ll create a website with them.

Here is why this option for building a vacation rental site is the most expensive. These services charge commissions! Commissions are the lifeline of your vacation rentals business.

The last option is designing a vacation rental site using the services of a professional. I know you may perceive this blog as bias, that’s fine because it is! I can speak with conviction because I know that this works best for serious business owners wanting to make a return on their investments. I’ve already made all the mistakes and my hopes are that you can learn from my errors. I’ve tried all these options and I offer you (the readers of my blogs) nothing the best vacation rental marketing advice possible. This is always my goal. Every article I write takes time to make sure its quality content you can truly benefit from and this blog is no different.

There is no question that designing a vacation rental web site with a professional firm is how everyone should do it. But it’s expensive to design a custom website, right? Actually no. It is probably more affordable than you think and in the long run it is the most cost efficient website design option that will deliver the highest returns from your investment property.

Think about the benefits of designing a professional quality website that is customized for your rental business. Imagine owning a site that wows your travelers and makes more bookings. When you get help from a website design firm they can make the process simple. A good vacation rental website design agency will listen to what you want and know how to give you what you need.

Time is money the longer it takes you to get your vacation rentals site on the web the more money you’re losing.

Have Questions? Contact Us Today
407-749-8159
http://www.villamarketers.com
Villa Marketers

Jay William

http://www.jaywilliam.com

Author of “Vacation Rental Marketing Secrets No One Will Tell You”

Vacation Rental Website Design Articles

Here are 19 ways you can benefit from having your own vacation rental website designed specific for your property.

http://www.villamarketers.com/community/7-reasons-never-to-buy-vacation-rental-website-templates/

http://www.villamarketers.com/community/vacation-rental-website-design-does-your-vacation-rental-website-need-a-makeover/

Vacation Rental Websites Does Size Matter?

Vacation Rental Websites

Does the size of your vacation rental website matter?

The answer is absolutely yes! The size of your vacation rental website does matter.  But should you keep your vacation rental website down to a few manageable website pages or should you create as many pages as you possible can?

In the case of websites bigger is better! Think of every page of your vacation rentals website as being a single hook that you can use to fish for renters.  If you have 5 website pages  you essentially have five hooks . If your website has 200 pages than you’re fishing with 200 hundred hooks.  More hooks equals a bigger catch, so create more hooks by creating more web pages!

Each individual website page can be “baited” with a variety of  lures or “keywords” to attract different customers searching for travel accommodations online . Keywords are the lifeline of  any vacation rental advertising strategy.  The more pages your vacation rental website has the more keywords you can harness to reel in travelers searching for accommodations online.

Each one of your website pages will have different information, or at least each web page should if you want the best marketing results possible from your vacation rentals website.

With every page of your website you’ll discuss a different topic such as pricing, special offers, reviews, resort info, city info, attraction info and more. Utilizing a variety of website pages will help you reach travelers looking for information about your resort, reviews, specials, information about your city and nearby attractions or things to do.

You should create as many pages as you possibly can and you’ll cast a wider net .  Now you’re probably thinking to your self; that sounds like alot of time and money to create all these pages for my rentals website. However that isn’t' necessarily true, there is a way you can easily create pages for your website with little to no cost per page.  There is also a way you can create a new website page in just seconds.

Add a blog to your website! By adding a vacation rental blog to your website  you can easily post a blog in just seconds, which if done right, will incorporate  targeted keywords in the page naturally.(more about keywords under Vacation Rental SEO)

A vacation rental blog is not a luxury it’s a necessity if you expect to compete in the online world today.  Make your website bigger and better by adding a vacation rental blog within your website.

We offer affordable custom blogging software for existing and new vacation rental website developments.

Contact us today for a free quote!

Vacation Rental Website Design

http://www.villamarketers.com

407-749-8159

Villa Marketers Holiday Home Marketing Servicing Ireland

Advertise Ireland Holiday homes and rentals  with our one of a kind turn key Internet Marketing and rental advertisements. Have you ever thought how to market my holiday property? or how can I get more rentals for my holiday rental? If so you’ve come to the right place for answers. We list rental properties for rent all throughout Ireland. By advertising your holiday property in Ireland with villa marketers you can market your villa effectively with little to no work from you. We make it easy to advertise your holiday rental property in Ireland.

We know how to market holiday property and our experience as holiday home owners will give you the edge you need in the competitive world of holiday property promotion. We can help you build a website for your holiday rental and get your property the maximum exposure on the web. The Internet is how most travelers will find your vacation home and we know how to get you the website traffic you need for your holiday property to succeed.

There are rental companies who may want you to advertise your holiday property on their website. Some may even offer you a free listing. Forget about those ineffective rental websites and rental listings. They can’t give you what you need for your holiday rental property in

Ireland. You need a professional company to handle your business and that’s why we are here. Villa Marketers offers the best solutions for holiday property owners. Before us you had to do it all on your own, figure out the holiday rental market out for yourself. Well, we offer a service that cuts out the expenses of owning and maximizes the income of a holiday rental property in Ireland. No matter if your holiday home in Ireland is a condo, villa, flat or letting, we have a turn-key solution for you.

Below are a examples of our marketing services offered in Ireland we advertise holiday property in Ireland and all over the world. Contact us today for a free quote for advertising your holiday property in Ireland.

Your Home Not In Ireland? Click here www.villamarketers.com
407-749-8159

Villa Marketing and advertising services for vacation rental owners and owners of holiday villas in Ireland
Antrim, Armagh, Carlow, Cavan, Clare, Cork, Derry, Donegal, Down, Dublin, Fermanagh, Galway, Kerry, Kildare, Kilkenny, Laois, Leitrim, Limerick, Longford, Louth, Mayo, Meath, Monaghan, Offaly, Roscommon, Sligo, Tipperary, Tyrone, Waterford, Westmeath, Wexford, Wicklow

Should vacation rental owners use reviews from their home renters on their vacation home website

In one word, Yes! Of course if your vacation home isn’t what it should be then, you may want to get things right before considering a reviews page for your villa web-site design.  Reviews do a couple of things for you and your vacation rental business.

1st it is a way for you to get feedback from your villa rentals. By asking your clients for their input on their vacation experience on your vacation rental, you get to here an honest opinion from renters, even though it may be a little hard to swallow. When you open that door you will get the feedback you need to improve your vacation rental homes occupancy. If you address the issues you get back from your guests, you will be making it more likley that your guests, will return back to your vacation home or villa.

People generally don’t like change and most people will not change something that they are very happy with. So we want to find out everything that’s going on with your vacation home the good, bad and the ugly.

Once you are receiving raving reviews about your rental property you can use these reviews in your villa promotion and vacation rental marketing. I would suggest that you keep good communication with your renters during especially during the time until there stay in your vacatation rental is up. Because after you have done so it will be apparent to your guests that their stay in your vacation home or condo was trully important to you and it would only be natural for you to ask for a testimonial.

Be consistant with aksing the guests of your holiday home to participate because the more testimonials you have the better your next renter will feel about renting out your vacation villa.

You should ask your renters to send you an email with their review in it because it will be easier for you to copy the text in their email and add it to your villa website. If you need to add a reviews page to your villas website we can design one for you that will help you get more rentals easier.

Villa Website Design Ideas

6 Mistakes of vacation rentals and villa website design

Is your website for your vacation rental home bringing in the bookings for your holiday home? Are you needing to get a website designed for your vacation rentals or villa? If your villa website design  isn’t right it could cost you in rentals.

Your villa website design will have a major impact on your rentals for your vacation home. I have written about 5 common mistakes rental home owners make when they design their villas website.

1) Poor quality website design;  There are many reasons a villa website design can come out poor. I have seen them all. If you have a quality website design for your villa more renters will want to rent your vacation rental home.

If your villa website design looks cheap your villa overall runs the risk of being looked in that light and it may lead your clients to feel they can negotiate the price of your vacation rental. When you get your villas website designed don’t have one of your family members or friends design your villas website, unless of your friend is a website design and development company. The saying you get what you pay for couldn’t be more appropriate when it comes this. You don’t have to spend a fortune on your villa website. Warning to do not attempt this at home.

2) It’s too flashy.  Too much flash on the villas website design.
I have seen vacation rental owners attempt to make their website dazzle the visitors to their website, however in the process they go about it all wrong.
You have seen Flash I’m sure when browsing the web. Its usually a motion presentation on the website that has images that move. Flash is very useful. If used in the right way. It can be an effective way of showing your website visitor the overall features, and benefits of your service, villa or company website.

If flash is not used correctly it will hurt your villas website traffic and you may become invisible to Google, Yahoo and other search engines. Flash is not good for optimization of your website (especially when its too heavy) so it is very important where you put it. Flash is important for the humans that visit it, but search engines could care less for it. I think its a must have for all villa websites, but you just need to know what your doing.
3)  Generic templates used for their villas website design.
I have had several home owners of vacation rentals contact Villa Marketers and asking for help with their villas website. When reviewing the website I have noticed some owners have used a template which is being used by hundreds possibly thousands of other vacation rentals. When using a service like this you will not get the rentals for your rental like you will need. Templates are just that a cookie cut presentation, that anyone can use. But not only is your site generic but it will be missing components that you cannot easily add. As it is a template you are restricted to what you can do with the website template. These limitations will not allow for you to be able to drive the traffic to the villa.

Think about it there all the same not one better than the other. If you have used a service like this I know you understand what I’m saying. You probably haven’t received many bookings from the website. If you design your website right it will work to help you make rentals for your villa and income for you. If not it will cost you money time and effort. So when you design your villas website do it right the first time.

4) The presentation of the website is confusing.

The villa website presentation should be easy and simple to navigate. If your website is too difficult to find buttons options and features your website visitors will click away in frustration and , you just lost a booking.

There should be some thought put into the design of the villa website design. There is something called conversion. Conversion is basically converting your visitors to your villas website into a booking for your vacation rental home. Its like leaving a trail of bread crumbs to where you want them to go. This can be the determining factor if your website visitors contacts you or not so make it easy for them to find your rates, availability and contact information for your villa.

5) No Contact Us Form:

This plays into point number 4 but should be addressed separately. I have seen many villa websites where you click on the contact us section and all you see is a phone number or an email address. I have experienced this myself for services I was interested in and when I clicked on the email address, an email program like Microsoft Outlook opens however I don’t use  Outlook and neither does many of your websites visitors . I have clicked away and tried to find some one else I can contact

quicker after all I can get through to someone else easier on the Internet using a form. Many times the website doesn’t have a contact us form because the owner tried to design the website themselves but didn’t know enough about website design and development to create a form or a website design firm didn’t offer it or it costs more.